About Juice It Up!
From early beginnings to ambassadors of healthy living, learn how Juice It Up! planted its roots over the last couple of decades.
Wellness For All
We are happy to educate our customers and our communities on the importance and benefits of the innovative ingredients that we use every day. No matter where you are in your health and wellness journey, we have something for everyone. Support your self-care regimen and treat your body to something good by fueling it with the nutrients it needs to thrive, day in and day out.
Pioneers of Açaí
In 2001, Juice It Up! introduced a little purple berry thought to be the most powerful superfood in the Amazon—açaí (ah-sigh-ee). While this nutritional powerhouse had long been harvested by hand from the rainforest’s palm trees for centuries, it was an unknown superfruit here in the United States. Juice It Up! was one of the first, if not the first, smoothie and bowl franchise to introduce Sambazon® organic açaí to its menus over 20 years ago. The Ultimate Açaí Bowl and Smoothie were innovated in 2001, and these two antioxidant-rich blends are still proudly served in our stores today along with a variety of other smoothie and bowl offerings.